WordPress.

WordPress

WordPress 5.6: An All-Women Release Squad

WordPress 5.6 "Simone" was built by the first all-women and non-binary release squad. Here is what it meant to be on the marketing team…

WordPress

Marketing Your WordPress Product for Users, Not Fellow Developers

My WordCamp Iloilo 2019 talk, written up: how to market WordPress products to the people who use them, not to fellow developers.

WordPress

Marketing Automation to Power Up Your WordPress Website

My WordCamp Singapore 2019 talk at Microsoft Singapore: four marketing automation strategies for WordPress businesses, plus what it taught me six years later.